Board of Directors


Steven White

Steven White has been a director of the Company and served as its Chairman since February 2003. Mr. White has served as CEO since June 2003. Mr. White was President of Lakemont Capital, Ltd., a business advisory firm from 2002 to 2004. He was the Chairman and CEO of Ubarter.com, a public company. Ubarter.com was an on-line payment processor for cashless transactions, originally founded by Mr. White in 1983 as Cascade Trade Association. In June 2000, Mr. White directed the sale of Ubarter.com to Network Commerce, an Internet-based technology infrastructure and services company. From June 2000 to June 2001, Mr. White was a Senior Vice President of Network Commerce.


John A. Wade

John A. Wade has been a director of the Company since February 2003. He has served since May 1998 as Chief Financial Officer of Aptimus, Inc., a leader in online direct marketing located in Seattle, WA. Prior to joining Aptimus, Mr. Wade served as the CFO and COO for Buzz Oates Enterprises, a real estate development company. He also has worked as the controller for A&A Properties, Inc., an asset management corporation and for Labels West, a manufacturing company; as well as an auditor and taxation specialist at McGladrey and Pullen, an international accounting firm. Mr. Wade has a Bachelor of Science degree in business administration with a concentration in accounting from the San Diego State University School of Business and has been a CPA since 1987. Mr. Wade served as a director of Ubarter.com from 1999 to 2000.


Eric Best

Eric Best has served as Chief Executive Officer at Sound Commerce since February 2017. Mr. Best served as Chief Strategy Officer of CommerceHub from January 2015 to August 2016. Mr. Best founded and served as Chief Executive Officer of Mercent Corporation from 2005 to January 2015. Mercent Corporation, a SaaS company that enables retailers to sell through online merchandising channels, was acquired by CommerceHub in January 2015.

Mr. Best has more than 20 years of executive operating experience in SaaS and consumer marketing technology. Mr. Best is an established technology executive, founding six successful product and service companies throughout his career. With entrepreneurial, executive, finance and board-level experience in the technology sector, Mr. Best brings to the Board substantial knowledge and meaningful insight into the branding, commercialization, software development, financial and capital-related issues companies face.