ITEX in Raleigh
- Marketplace

Marketing Evaluation

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10 @ $1,500.00



Date posted: 11-Apr-2023

Marketing is an essential component of any small business's success, but with so many different strategies and techniques out there, it can be challenging to know where to start. In this comprehensive marketing review, we'll take a look at all the aspects of marketing that your small businesses should consider to develop a robust and effective marketing plan.

  1. Define Your Target Audience: The first step in any marketing strategy is to determine who your target audience is. Understanding your audience will help you tailor your messaging and promotions to better appeal to them.

  2. Evaluate Your Brand Identity: Your brand is how customers perceive your business, so it's essential to create a strong and consistent brand identity across all marketing channels. This includes your logo, color scheme, messaging, and tone of voice.

  3. Evaluate Your Website: A website is a must-have for any business in today's digital age. It's your online storefront, and it's where customers can learn about your products or services, find contact information, and make purchases. We'll evaluate your strengths and weaknesses. 

  4. Evaluate Your SEO: SEO is the process of optimizing your website to rank higher in search engine results pages. This is crucial for driving traffic to your website and attracting potential customers. We'll check out how you're doing and give you actionable actions. 

  5. Social Media: Social media platforms like Facebook, Instagram, and Twitter are powerful tools for building brand awareness and engaging with your target audience. We'll check how you're doing. 

  6. Google Ads Evaluation: PPC advertising allows you to target specific keywords and demographics to drive traffic to your website and generate leads. If you're running Google Ads we'll evaluate your account. If you are not we'll provide an estimate of your budget and needs. 

In conclusion, developing a comprehensive marketing plan requires careful consideration of all the different strategies and techniques available. By defining your target audience, creating a strong brand identity, revising your website, utilizing SEO, leveraging social media, using email marketing, implementing PPC advertising, we will create a robust and effective marketing plan that will help your small business succeed.


Ronnie Graham

Elaine Fletcher1
PO Box 61142
Raleigh, NC 27661
(P) (919) 870-9226
(F) (919) 870-2991
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